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WE OFFER WAYFINDING TRAINING COURSES, AUDITS & SIGNAGE!

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Learn about wayfinding including DDA & accessibility planning, signage design for navigation and guiding people….
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LATEST POSTS

Where Can I study Wayfinding or Wayfinding Training?

There are a number of opportunities for getting wayfinding training and to study wayfinding. Below are the best options. Wayfinding and Navigation are quite specialised subject areas and tend to be studied and covered within various other disciplines within academia....

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10 Common Signage Design Mistakes Made in Wayfinding

There are a number of common signage design mistakes that are made when designing spaces, signage and the system for navigation and wayfinding and in this post I look at some of these mistakes and the solutions! 1. Signs Places after Decisions Points Decision points...

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Designing Walkable Cities Using Wayfinding

The idea of designing Walkable Cities is a trend that is developing on the back of the "Smart Cities" movement and as greater awareness of sustainable and social issues comes into the wayfinding discourse. The movement for designing walkable cities involves trying to:...

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WHAT IS WAYFINDING

The definition of Wayfinding that I published in the academic journal Symonds et al (2017). Exploring an Absent Presence: Wayfinding as an Embodied Sociocultural Experience is:

The cognitive, social and corporeal process and experience of locating, following or discovering a route through and to a given space.

Indeed, getting lost can be a very stressful occurrence and the funny thing is that it can happen in the smallest of places, such as trying to find the toilets (restrooms) in a pub or bar, or in a large space such as in a hospital, airport, tourist attraction or sports stadium. You can read on “what is wayfinding” here. For business owners, the cost of having users get lost and frustrated, irritated and stressed, can result in the wayfinding and overall user-experience being seen as a negative experience. This can result in users trying to avoid your location in the future.

The good news is that there is plenty you can do to improve the wayfinding at your location. We offer training courses that you can do directly online and also act as a wayfinding consultancy.

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