WE OFFER WAYFINDING TRAINING COURSES, AUDITS & SIGNAGE!INTERESTED IN OUR WAYFINDING COURSES?
Why you need a small Independent Auditor No matter how much money is spent on a new wayfinding system, there are always issues that are overlooked.read more
Today we are talking about how to generate a GPS signal in indoor locations. Many of us now use GPS devices, such as on our mobile phones or cell-phones and the GPS signal often works very well.read more
In this lesson on wayfinding, we will look at arrows on signage for when you are designing with navigation and wayfinding in mind! Introduction Hi, I’m Dr Paul Symonds and I’m the Wayfinding Expert.read more
Cardiff Bay Trail in Wales, UK, is a classic route in that it is perfect for enjoying the waterfront and providing a route ideal for joggers and walkers. Furthermore, the drive towards "Walkable Cities" and getting local people out cycling and walking, whilst also...read more
There are a number of wayfinding design principles that are worth trying to understand if you are involved in guiding users around a location. You might be an architect, a signage maker, the manager of a location such as a shopping mall, university campus, hospital or...read more
In the first of our wayfinding case study series, we take a look at Newport Wetlands in Wales, and how they have created an easy to follow navigation system. Using local materials and natural paths, signage and the good design of space, the RSPA, who manage this...read more
WHAT IS WAYFINDING
The definition of Wayfinding that I published in the academic journal Symonds et al (2017). Exploring an Absent Presence: Wayfinding as an Embodied Sociocultural Experience is:
The cognitive, social and corporeal process and experience of locating, following or discovering a route through and to a given space.
Indeed, getting lost can be a very stressful occurrence and the funny thing is that it can happen in the smallest of places, such as trying to find the toilets (restrooms) in a pub or bar, or in a large space such as in a hospital, airport, tourist attraction or sports stadium. You can read on “what is wayfinding” here. For business owners, the cost of having users get lost and frustrated, irritated and stressed, can result in the wayfinding and overall user-experience being seen as a negative experience. This can result in users trying to avoid your location in the future.
The good news is that there is plenty you can do to improve the wayfinding at your location. We offer training courses that you can do directly online and also act as a wayfinding consultancy.