Creating a Heritage Narrative for Airport Users UX User Experience

Creating a Heritage Narrative for Airport Users UX User Experience

Wayfinding is much more than just guiding people! How? As a manager in a location, you have the ability to use routes to improve the UX use experience. And through doing so, such as through developing a heritage narrative along the route, you improve opportunities to...
Commercial Sales Opportunities in Airports Using Wayfinding

Commercial Sales Opportunities in Airports Using Wayfinding

Hi. I’m Paul Symonds and I am the wayfinding expert. This time I will explain some of the ways in which you can create commercial opportunities in airports, using wayfinding design. These techniques though can also be applied to locations such as shopping centres and...
Birmingham International Airport (BHX), UK Wayfinding Case Study

Birmingham International Airport (BHX), UK Wayfinding Case Study

Birmingham Airport (BHX) and not to be confused with Birmingham in Alabama, USA, is one of the main and largest UK airports. Based in the Midlands, this airport serves middle England including Birmingham, Coventry, North Wales, and with flights to a number of...
Helping Special Assistance Passengers in Gatwick Airport

Helping Special Assistance Passengers in Gatwick Airport

It is great to see many of the UK airports taking a lead in efforts to meet the needs of those with ‘Special Assistance’ needs and on a recent trip to Gatwick Airport, London, it was great to see the efforts and attention the airport are putting into...
Indoor Positioning and GPS. Gatwick Airport Example

Indoor Positioning and GPS. Gatwick Airport Example

The move towards creating a system for indoor positioning that works, in locations such as airports, shopping malls, and other large indoor spaces, is edging closer! Gatwick Airport recently announced the implementation of a new indoor wayfinding system, which uses...
Providing a Great Airport User Experience (UX) at Gatwick Airport

Providing a Great Airport User Experience (UX) at Gatwick Airport

The effectiveness and efficiency with which you guide passengers around an airport has important repercussions. A great airport user experience means two things! A much greater opportunity to: get passengers to return again to the airport in the future. develop extra...
Cell Phone Lot Waiting Area in Airports

Cell Phone Lot Waiting Area in Airports

Cell phone lots are a unique solution to solving the issue of short-term parking at airports and below I explain more about what these lots are and how they work! Helps to reduce and ease traffic and congestion in airports at the arrivals area A more relaxing...
Bristol Airport Wayfinding – Case Study

Bristol Airport Wayfinding – Case Study

In the latest of our case studies, we look at Bristol Airport wayfinding. Bristol Airport, in England, has recently undergone a big transformation with the re-development of its main departures terminal, with an £8 million-plus (roughly US$12 million) renovation,...
Airport Wayfinding Planning and Navigation

Airport Wayfinding Planning and Navigation

In this post, let us take a look at airport wayfinding planning and techniques for creating an effective way to guide passengers, employees, and visitors to airports. Studies on wayfinding often use airports as a focus of their research and it is easy to see why, when...